Trial observers matched with actual jurors to provide daily feedback to the trial team.

One of the limitations of trial is the inability to interact with jurors, answer their questions or adjust the presentation in response to their understanding and comprehension. Shadow jurors provide an opportunity to evaluate the effectiveness of trial presentations. It’s the next best thing to talking to the actual jurors.

 

Research participants are recruited who match the demographics of the potential jurors in the trial venue. They observe everything the jury observes. They leave the courtroom when the jury leaves the courtroom. Shadow jurors are debriefed after each court day to provide feedback and strategies for trial counsel to utilize the following day and throughout the trial. The shadow jury can be present for opening statements, with key witnesses, or throughout the trial.

 


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